About me: Laetitia Bochud has contributed to launch, shape, and grow Virtual Switzerland, the Swiss national network for extended realities. She has been developing and promoting the association, its national and international collaborations, while striving to foster technological transfer and synergies around augmented, mixed, and virtual realities. An enthusiast, proficient in project management, she is set to shed light on Switzerland’s talents, opportunities, and innovative ground.
Company profile: Virtual Switzerland is an initiative supported by Innosuisse – the Swiss Innovation Agency – to promote immersive technologies and virtual environments simulation on a national scale. It aims at being a catalyst in these fields by fostering dialogue and knowledge exchange between academic and corporate/industrial players; it acts as a federally-driven umbrella association bringing together all companies, start-ups, individual innovators, academic labs, and institutions active in virtual, augmented, and mixed realities (aka extended reality or XR). Virtual Switzerland also facilitates and consults companies and academic R&D labs who seek to turn their ideas into products or services. Moreover, our promoting mission entails bringing visibility to the Swiss XR community on the local as well as international scenes and establishing partnerships across borders.
Areas of expertise: business development, technological transfer, research, investment, growth, economic promotion, AEC, content creation, industrial use, collaborations