21 - 24 JUNE 2021 / EDITION N°32


Sunny Side of the Doc

New ways to connect with the content you want…with Roz Parker, co-founder of ProgramBuyer.com

Sunny Side of the Doc is delighted to be bringing you the 2020 event as an online Connected Edition, featuring a video library developed in partnership with ProgramBuyer.com – an established and rapidly growing multi-genre screening portal that connects content buyers and sellers around the world.

A new dedicated Sunny Side video library, accessed from our Home Page, uses ProgramBuyer’s sophisticated, yet simple, technology to showcase all the incredible documentary projects from our event as well as other activities, including pitch sessions and Pavilions.

Roz Parker, co-founder of ProgramBuyer.com

Launched 18 months ago, ProgramBuyer.com has quickly established itself as a majorresource for the international television community. Its intuitive, easy-to-use screening portal features close to 100,000 hours of cross-genre content, drawn from 135 distributors and, currently, more than 850 buyers are using its sophisticated search functionality to quickly find the content they want – all quite literally at the click of a button.

We have an ambition to work with and support major industry events, so are delighted that our first partnership is with Sunny Side of the Doc. We have created a dedicated event screening site, using all the key features our existing clients love, and it will be readily available to all virtual attendees, from the Sunny Side of the Doc’s Connected platform.

Each registered company will be featuring their new non-fiction projects and can upload anything from completed programmes for acquisition to treatments seeking early project partners. Buyers can then target the producers or distributors that they would like to connect with or use the highly detailed search functionality, which covers multiple factual genres – to gain ready access to content covering key areas of interest – everything from arts and Alzheimer’s to zoology and zebras. There’s really no better or quicker way to see all of the new programming that this year’s Sunny Side of the Doc has to offer, or to hone-in on featured areas such as History Focus or China Panorama.

We are proud to power this Sunny Side of the Doc screening library for the world’s best new factual content and are delighted that we will be able to offer its many benefits to producers, distributors and buyers, not only for the duration of the event but also over the following months, until September this year.

And when people do find a company or see content of interest, following-up couldn’t be easier. The screening site has in-built, one-click links directly back to content sellers, giving the convenience of making quick content with multiple sellers at once, without the need to track down email addresses.

In addition to hosting the impressive screening room for the entire event, the partnership with ProgramBuyer.com also profiles content from the different Pavilions that are registered and allows visitors to catch up on any pitch sessions they miss, as well as major event news.


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